Dex Camera

We collaborated with XIVO Design to create a device shaped like a handheld magnifying glass with a camera on one side and a multi-touch screen on the other. Two tactile buttons keep controls simple: one to confirm, one to cancel. The device also includes a microphone, speaker, and accelerometer. Unlike tablets that encourage passive sitting, Dex's form factor invites children to hold it and carry it during active exploration--transforming how they engage with their environment.

Dex's packaging was designed in collaboration with XIVO to lean on the iconic hardware design and communicate two additional key visuals: language learning and children's education. Together, it's a restrained design that brings the product forward and removes any unnecessary elements.

Children can take photos of anything in the world around them and Dex will tell them how to pronounce it in their target language. Additionally, kids can engage in interactive stories and language activities that help them practice their vocabulary out loud, and revisit previously learned words with flashcard games. Some activities involve scavenger hunts, shaking the device, and even dancing.

Children learn best when they connect with a character. We partnered with The Little Labs to design a friendly elephant who guides each activity and appears across our stories. The character greets kids, models tasks with simple cues, and celebrates progress with animations and audio. Consistent personality, voice, and pacing help build trust, so practice feels like a narrative that kids can follow and enjoy.

Dex includes a parent app that gives families clear visibility and transparency. I built a design system that extends the characters and visual language from the device into the app so it feels connected to the world children already know. The app needed to echo the playful tone kids recognize without feeling childish for parents. That meant rethinking color, scale, and motion so the character-driven style could guide parents through settings, activity logs, and controls in a way that felt intuitive and trustworthy. The result is an experience that feels like part of the same universe while still being built for the people managing it.

Using Google Gemini 3, created a unified visual language for ads, packaging, and the website. The images kept the device shape, colors, and proportions stable while letting us swap families, moods, and settings so every photo felt real and part of the same world.