I help founders avoid attractive wrong turns and move quickly from idea to product.
I bring two decades of experience designing and building products for the world’s top tech companies to help early-stage teams get off the ground. I’ve worked across product, brand, and emerging technology, helping teams turn ambitious ideas into products people love.
As a fractional design partner, I help shape the core experience, build prototypes, and bring the product and brand into focus. From early explorations through launch, I help teams decide what matters most, test their assumptions, and bring a clear point of view to the details of what they ship.
Approach
A thought partner
I bring a point of view, challenge assumptions, and sharpen the idea, not just execute it. This helps us skip past attractive wrong turns and make the right calls together.
Fractional by design.
I work inside your team, joining Slack, meetings, and day-to-day conversations. Years of experience help me get up to speed quickly, focus on what matters, and produce the work your product needs without the full-time footprint.
One flat weekly rate.
Nothing is out of scope. One predictable weekly rate gives us the freedom to focus on the work and remain flexible as priorities shift.
From start to finish.
We start with a short engagement to make sure we work well together. From there, I stick around for as long as it takes to go from idea to product-market fit, typically 9–18 months.
